I wrote a short article in Feedfront about if you should listen to your affiliate managers or not.
Check it out and if you want to let me know what you think.
Article: Should You Listen to Your Affiliate Manager?
Another Article in Feedfront Magazine
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{ 8 comments… read them below or add one }
So true. It’s really unfortunate when AMs do nothing but push offers at you without offering any REAL insight.
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My philosophy has always been to help affiliates make as much money as possible and put their interests genuinely first and this is what I constantly enforce with my team. Thanks for the mention and for covering a hot topic in our industry. It’s been great working with you buddy!
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Bryn, Great article I personally think AM’s is there to advise affiliates be there friend not bug the heck out of them 24/7 like some AM’s. When it comes to payments some Am’s could care less I look for ones who go out there way to make sure all payments are on time.
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Hey Bryn, Jonathan with Amped Media here.
I saw the article in FeedFront, and I can certainly empathize with the underlying message.
In my opinion, Affiliates are going to have to build relationships with the Networks they utilize. See if they are really just trying to fulfill budgets, or not.
I added your feed and look forward to other great posts.
Thanks.
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Thanks Bryn, the information about the AM’s as the there to advise affiliates is very valuable. Learn more about it very interesting.
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Bryn,
I was stoked to see you in there again. I think you are doing a really excellent job on turning yourself into a brand.
Yes, the variability of Ad managers that I have dealt with is amazingly variable in their abilities and knowledge. Luckily I get to work with most of the CEO’s or top level managers of the companies, which obviously has lots of advantages.
dk
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Bryn.. very nice article. simple and to the point. you are correct. networks need to be better partners and not drug dealers of campaigns. i have heard stories that make me feel like pubs are called by bucket shop stock brokers pushing the transaction of the day VS. helping pubs grow their business and getting better long term performance.
there are many correlations between our industry and the financial industry. pub managers should act more as a trusted financial adviser. not a stock broker.it should be a collaborative and proactive partnership both ways…
thank you for your support of MediaTrust. Geoff is a rare and outstanding person who cares and as the highest level of ethics and integrity… lets start a cloning program!
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Thank you information, Bryn..
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