How To Get The Lowest Bids On LeadImpact

by Bryn Youngblut on March 10, 2010

I’m really not sure why LeadImpact (formerly Zango) have this in place but I guess it’s just to try and get more money from suckers.

Typically the minimum bid on any target will be $0.015 cents. But sometimes that won’t always be the case…depending on what you choose as your campaigns category.

Now as far as I know and can tell choosing a category is basically useless, and even worse it just costs you more money.

For example lets say you are doing an auto insurance campaign. If you select the category Auto Insurance under Financial Services the minimum bid on ANY target will be $0.03. What you should do is select a different category like Astrology under Entertainment where the minimum bid will now magically be only $0.015.

Don’t worry about relevance for choosing categories for any campaign, they will still get approved and all the traffic comes from the same place.

I hope this helps out some people getting ripped off.

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{ 26 comments… read them below or add one }

1 MotionGroove.com March 10, 2010 at 4:17 pm

That’s a good tip, going to use when I sign up Lead Impact tommorow. Thanks Boss!

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2 Trevor Nash-Keller March 10, 2010 at 4:18 pm

This has worked for quite a long time, however, they are aware of people doing this. I’ve had a few clients that have gotten notices stating they chose the wrong category and Leadimpact informed them that they “corrected” the wrong category to the “correct” one.

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Bryn Youngblut Reply:

Fair enough, on that note I would try and choose one of the cheaper categories that is closest in relevance to your offer. I personally have done this for a long time and never had any issues.

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sana Reply:

do we cant buy leadimpact funds by debit card? i only have to use credit card?

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3 Trevor Nash-Keller March 10, 2010 at 4:22 pm

Yeah, I’m not discounting the tactic. Just letting you know of some experiences I’ve had. It’s ALWAYS worth giving it a shot!

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4 Mike Chiasson March 10, 2010 at 9:37 pm

Now if only all the networks I belong to didn’t specifically state ‘NO TRAFFIC ACCEPTED FROM ZANGO’ for most of their campaigns lol. Thanks for the heads up though!

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5 ctrtard March 11, 2010 at 8:45 am

Good info. I noticed this too. It’s a lame system because the categories don’t do shit with regard to your targets. It’s like a newbie tax.

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6 Kangamangus March 12, 2010 at 8:06 pm

You’re the man Bryn

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7 Alexander March 15, 2010 at 7:37 pm

Mike, which networks for example ? I know only Azoogle picky about CPV traffic, and of course accepts only trafficvance lol

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8 Matt Bird March 16, 2010 at 12:28 pm

Good tip Bryn.

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9 Business Blog March 20, 2010 at 5:23 pm

Great article and thank you for the tips

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10 Josh April 1, 2010 at 10:12 am

I guess Leadimpact took with them some of the shady things Zango did. I hate to see it thought because it is usually decent traffic. Great tip btw!

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11 sana April 4, 2010 at 7:04 am

hi can any one tell me ? i have tried to buy leadimpact funds but its not loading . i am using debit card. do i need only credit card?

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12 Peter April 5, 2010 at 5:58 pm

Is leadimpact scam? I seriously doubt that leadimpact.com is scam. Because I saw this acticle, and then open a advertise account, add $200 fund, after 3–5 days, it displays there are 9000 vistors, I use google analytics and sitemeter, but they both display just only 3000 vistors, and no any referrals.

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Peter Reply:

Why do I put in 10 days in leadimpact.com, the conversion rate remains is zero.

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13 Irvin April 14, 2010 at 1:22 pm

Leadimpact.com is absolutely scam. It sent me a fake clicks. I spend around 500 bucks a zero convertions. Don’t waster your money on leadimpact.com.
Their traffic is rubbish. Leadimpact.com is full of shit.

Fuck Leadimpact.com.
Scammer.

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Bryn Youngblut Reply:

Actually you couldn’t be more wrong. I’ve used them for years and always had success…just because you couldn’t profit from their traffic doesn’t mean they are a scam…get a grip.

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juan Reply:

Its funny how some people think you just match a product to traffic and it should automatically sell… mate you need to do some homework, lol

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14 Ben April 18, 2010 at 9:08 am

Just a question Bryn on LeadImpact, can’t seem to find this anywhere.

TrafficVance allows you to capture subid by using the %%$KEYWORD%% token. Any idea if LeadImpact lets you do something similar, and what would that code be?

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Bryn Youngblut Reply:

Actually yeah they do it’s called Keyword Pass-Through, it’s under edit landing page.

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15 Mark Williams April 19, 2010 at 7:38 pm

I put $200 into my account last week, with a confirmation received saying “Please allow up to one business day for your campaign to be activated.”

4 emails later and still awaiting approval, I have not had one reply from them.

Is this the customer service I can expect from them?

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16 Kensington Mortgages May 15, 2010 at 2:32 pm

Thanks again for this great tip mate. I cannot wait to try it out. Dr N- from UK

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17 John Doe May 19, 2010 at 10:51 pm

FYI, LeadImpact hasn’t been approving this for weeks now, they will silently ‘fix’ the category for ya (as in choosing the correct category instead of the one you chose).

gg 🙁

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Oto Kiralama Reply:

You’re the man Bryn..))

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18 Mike May 27, 2010 at 5:31 pm

Mark Williams………have you gotten any response from LI yet, I’m in the same boat.

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19 Steve June 3, 2010 at 6:01 am

we have a very good product and need only to let people know about it. we were recco`d to lead impact as the ideal vehicle to drive traffic to our new site. as you can tell from this mail i am a complete novice and if anyone could help i would appreciate it. thank you . Steve

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20 Jackson June 29, 2010 at 10:57 am

Great leadimpact tips! I used to use them when they were 180solutions until they ran into legal probs and became anal about approving ads. Now I use only trafficvance and linksador. These are the only legit companies out of all of them in my opinion.

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21 Cup Worldy July 4, 2010 at 9:31 pm

I only use Adwords nowadays. You know, they love you by slapping you : )

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22 Iphone 4 Bumper cases November 4, 2010 at 6:52 am

Choosing a category is not a big option. but if you are in condition of taking a good market strategy then you must know that what ever category you are choosing is simply target your customers. i know that i many cases its difficult ti select your customer but when you are in such open field then you have to take a risk for that.
That s called marketing high attention with minimum risk and investment.

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23 Carlos Gutierrez February 4, 2011 at 11:05 am

I’ve used lead impact with minor success. the thing to remember is that you must choose your keywords and targets correctly or you can spend alot of money and no conversions. I lost $100 this way my first day. Now it’s consistently making a profit.

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24 sohrab May 15, 2011 at 4:04 pm

that idea is a kind of fruaddulent category.if using that idead sooner or later you will be lost your account.
all that networks has expertis to watch your activity.

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25 Jone September 22, 2011 at 8:48 am

leadimpact.com traffic is rubbish, and customer service is too bad. Any questions I never get any response.

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26 Dean February 22, 2012 at 5:57 am

Just setup a email submit campaign on LI, and all min bids was $0.02. Then I took your advice, and lo and behold, it is $0.015 for each target.

I think if you can justify the offer being in a different category, it will be ok. Thanks for the tip.

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